Browsing All Posts filed under »mobile academy«

Mobile Academy London – October 2013

July 24, 2013

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  The excellent Mobile Academy is going for it’s third run from October, run in the evenings in Central London, it gives over 30 hours of excellent training,  and here is the key part, the training is provided by industry experts, CEOs, CTOs, Design Directors etc,  ie real people running real businesses in Mobile,  explaining […]

Mobile Academy – DIY PR and PR in the modern world.

January 2, 2013

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B5 DIY PR Why is it important to figure out your Launch Plan early on? How will it affect the first version of your offering? How can you drive traffic? Get the answers to these ques­tions and learn how to DIY PR. Lisa Devaney 9/10, 8pm (Tues) Lisa Devaney is an experienced PR expert who has helped a lot […]

Mobile Academy: HTML5

January 2, 2013

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T3 HTML 5 & Mobile Web HTML5 and mobile. HTML5 isn’t just about mobile, but it has many fea­tures designed for devel­oping applic­a­tions that run any­where the Web can run. Bruce Lawson 9/10, 6.30pm (Tues) Speaker: Bruce Lawson of Opera software HTML5 is designed to be cross browser and cross device,  but with caveats. [because to date nothing has hit the goal of […]

Mobile Academy – Collecting Money – Part 2 Paythru

December 2, 2012

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Here is the entry in the mobile Academy’s programme B4 Col­lecting Money How to get the money in! How do all the dif­ferent cus­tomer payment mech­an­isms compare? How do I work with mobile oper­ators? Sub­scrip­tions vs One Offs? Chris Newell, Russell Sheffield 4/10, 8pm (Thurs) This is the second half of the payment session this time […]

Mobile Academy: Collecting Money – 1 of 2

November 12, 2012

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Here is the description of the session from the programme B4 Col­lecting Money How to get the money in! How do all the dif­ferent cus­tomer payment mech­an­isms compare? How do I work with mobile oper­ators? Sub­scrip­tions vs One Offs? Chris Newell, Russell Sheffield 4/10, 8pm (Thurs) This session was delivered in two parts by a couple […]

Mobile Academy: Product Requirements – a Designer’s View

November 12, 2012

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The session details from the programme are below Epics & User Stories How to break user needs and the user journey in to deliv­er­able product “require­ments”, in con­sumer lan­guage. Intro­duc­tion to Agile/Lean/Scrum meth­od­o­lo­gies and how to best work with tech­nical teams. From here, the design stream will move from sketching to soft­ware used for mobile development. Priya […]

Mobile Academy: User Journey

November 1, 2012

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this was a short session where Andrew showed us a couple of user journey examples, and then had us work on creating a user journey for a project,  or for buying a ticket at the London Underground. Do you know what it is like to be your user ? What are the things that will […]

Mobile Academy: Mental Models

October 31, 2012

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D3 User Mental Model &Framework This session is about getting the right design for your users. We will define the steps and building blocks needed for the user and system to com­plete the core tasks in the real world. Learn how to use Mind maps, Task break­down flow, IA blocks, Priya Prakash, Manuela Zavattaro 2/10, 6.30pm (Tues) The […]

Mobile Academy: Android and Eclipse

October 31, 2012

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Android T2 Android & Eclipse This is an intro­duc­tion to Android SDK tools using the Eclipse IDE for those inter­ested in building Apps. You will get an over­view of the basic soft­ware layers and applic­a­tion archi­tec­ture; a walk through of coding a basic applic­a­tion, simple debug­ging and a quick look at avail­able Lib­raries. Enough to get you started on your first […]

Mobile Academy: Constructing a Business Case for an App

October 22, 2012

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B3 Con­structing Busi­ness Cases So you think you have spotted an oppor­tunity? In this session you will be given tools to start con­structing your busi­ness case. Explore the various ways to mon­etise your offering; work out dif­ferent revenue streams; make sure that you have included all your poten­tial costs and have val­id­ated your busi­ness assumptions. Ian […]