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I find this interesting Yes is the short answer, and it is entirely in line with other similar declines is use. We advertising in the late 1990’s had very good click through rates, and now they are infitessimal. SMS and MMS advertising had huge response rates when first used, guess what, that’s right, they are […]
February 15, 2017
ComScore have produced their 2016 US Mobile App report, and it is full of very good data and graphs on all things mobile. However I would challenge their implied assertion that mobile users are not very interested in mobile web. I think a large proportion of the decline is that the mobile web sites are […]
February 15, 2017
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