Browsing All posts tagged under »showrooming mobile«

Showrooming – is it a death knell ?

March 11, 2013

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There has been a lot of talk recently about “showrooming”. This is where a shopper comes into a retail store and looks around, and whilst in the store uses a mobile to lok up product details and or prices from online suppliers. Often this results in the shopper leaving the store and going home to […]