Browsing All posts tagged under »shopping«

iBeacons have arrived at Regent Street

July 3, 2014

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    A mobile marketing friend of mine*, David, sent me this link … The Crown Estate is giving Regent Street a huge technology makeover, providing iBeacons in all stores in this area. Accompanied by an official Regent Street app, shoppers will be able to receive personalised offers and discounts, based on purchase and browsing history. “We want […]

Infographic – Emerging paths to purchase

July 24, 2013

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  An interesting report from Havas International on the types of digital consumer / shopper. Here are the types listed, to help you know what’s contained therein (there is a lot more detail than this list) Digitally Dissociated Those that primarily stick to face to face RL shopping Digitally Divided See the bricks and mortar shops […]

Shopping in empty stores

October 16, 2012

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The register, today, is reporting that a Chinese retailer is building a 1000 stores,  that have no goods in them. Rather there are pictures,  and scan codes. You go in,  scan what you want,  and is if by magic they arrive at your home. Seems like the UK supermarkets could may use of such a […]