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[note iwork for IBM, so I thought I should declare that before you begin] So Black Friday has been and gone, the last of the turkey has been eaten, and we are all back at work. IBM produces the reference report for Black Friday online sales, and for the last few years has looked at the […]
July 24, 2013
An interesting report from Havas International on the types of digital consumer / shopper. Here are the types listed, to help you know what’s contained therein (there is a lot more detail than this list) Digitally Dissociated Those that primarily stick to face to face RL shopping Digitally Divided See the bricks and mortar shops […]
December 3, 2014
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