Browsing All posts tagged under »moblacad«

Mobile Academy – Collecting Money – Part 2 Paythru

December 2, 2012

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Here is the entry in the mobile Academy’s programme B4 Col­lecting Money How to get the money in! How do all the dif­ferent cus­tomer payment mech­an­isms compare? How do I work with mobile oper­ators? Sub­scrip­tions vs One Offs? Chris Newell, Russell Sheffield 4/10, 8pm (Thurs) This is the second half of the payment session this time […]

Mobile Academy: Collecting Money – 1 of 2

November 12, 2012

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Here is the description of the session from the programme B4 Col­lecting Money How to get the money in! How do all the dif­ferent cus­tomer payment mech­an­isms compare? How do I work with mobile oper­ators? Sub­scrip­tions vs One Offs? Chris Newell, Russell Sheffield 4/10, 8pm (Thurs) This session was delivered in two parts by a couple […]

Mobile Academy: User Journey

November 1, 2012

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this was a short session where Andrew showed us a couple of user journey examples, and then had us work on creating a user journey for a project,  or for buying a ticket at the London Underground. Do you know what it is like to be your user ? What are the things that will […]

Mobile Academy: Mental Models

October 31, 2012

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D3 User Mental Model &Framework This session is about getting the right design for your users. We will define the steps and building blocks needed for the user and system to com­plete the core tasks in the real world. Learn how to use Mind maps, Task break­down flow, IA blocks, Priya Prakash, Manuela Zavattaro 2/10, 6.30pm (Tues) The […]

Mobile Academy: Android and Eclipse

October 31, 2012

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Android T2 Android & Eclipse This is an intro­duc­tion to Android SDK tools using the Eclipse IDE for those inter­ested in building Apps. You will get an over­view of the basic soft­ware layers and applic­a­tion archi­tec­ture; a walk through of coding a basic applic­a­tion, simple debug­ging and a quick look at avail­able Lib­raries. Enough to get you started on your first […]

Mobile Academy: Constructing a Business Case for an App

October 22, 2012

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B3 Con­structing Busi­ness Cases So you think you have spotted an oppor­tunity? In this session you will be given tools to start con­structing your busi­ness case. Explore the various ways to mon­etise your offering; work out dif­ferent revenue streams; make sure that you have included all your poten­tial costs and have val­id­ated your busi­ness assumptions. Ian […]

Mobile Academy: Value Proposition

October 16, 2012

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Mobile Academy : Value Proposition D2 Value Pro­pos­i­tion What true bene­fits are you offering your users? What is your elev­ator pitch? Focus by using various tools such as writing your first Adcept, Press Release and tweet from a fan/critic. This is a good lead in to the Brand Cre­ation work­shop in October. Priya Prakash 25/9, 6.30pm […]

Mobile Academy: Overview of Tech Solutions

October 15, 2012

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A session by Matt Biddulph T1 Over­view of Tech Solutions Get an over­view of the Tech­no­logy stream, see the big tech picture and under­stand overall archi­tec­ture. Non techies are par­tic­u­larly encour­aged to attend. Matt Bid­dulph 20/9, 8pm (Thurs) [the notes in italics and “[]” are my additions, so you can blame me for them :-) […]