Browsing All posts tagged under »mobile-academy«

Mobile Academy: Constructing a Business Case for an App

October 22, 2012

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B3 Con­structing Busi­ness Cases So you think you have spotted an oppor­tunity? In this session you will be given tools to start con­structing your busi­ness case. Explore the various ways to mon­etise your offering; work out dif­ferent revenue streams; make sure that you have included all your poten­tial costs and have val­id­ated your busi­ness assumptions. Ian […]

Mobile Academy: Value Proposition

October 16, 2012

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Mobile Academy : Value Proposition D2 Value Pro­pos­i­tion What true bene­fits are you offering your users? What is your elev­ator pitch? Focus by using various tools such as writing your first Adcept, Press Release and tweet from a fan/critic. This is a good lead in to the Brand Cre­ation work­shop in October. Priya Prakash 25/9, 6.30pm […]