Browsing All posts tagged under »freemium«

freemium model success for game sellers, but parents beware !

April 26, 2012

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There is a story over at mobile businesss briefing that declares that almost half of freemium game players will buy an in-app purchase. This is good news because as  i talked about before this is a key method to monatise your game. It also talks about a high retention rate for freemium games,  however i […]

Mobile Gaming: the truth – and what we can learn Part 1 – Commercial

April 24, 2012

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This post was originally posted on my internal IBM blog on 16:36 01/02/2012, Steve Devo, commercial, discoverability, freemium, games, internet, mobile, mobilegames, Mobile Internet There is a thriving and vibrant mobile gaming industry in the UK, and it is starting to have effects beyond gaming with so called “gamification” and “socialisation” (you are allowed to smile […]